2026 | Professional

MUSE Design Awards Platinum Winner

GREENTOWN·YUNLU

Entrant Company

GTA Design

Category

Architectural Design - Residential

Client's Name

Zibo Qicheng Real Estate Co., Ltd.

Country / Region

China

This project redefines the concept of a demonstration zone, transforming it from a mere showcase into a holistic prototype for a living community. It offers Zibo’s rising generation an ideal setting to nurture family bonds, foster meaningful social connections, and embrace a lifestyle rooted in harmony with nature and well-being. Positioned at the intersection of urban renewal and residential evolution, it delivers a deeply human-centered environment that honors the local spirit while adapting to the rhythms of contemporary life.
Centered on the Cloud Forest IP, the design seamlessly integrates the understated luxury of Shanghai-style culture, the rich heritage of the Land of Qi, and the ethos of a vibrant, living community. This synthesis provides an authentic preview of future living. Color use also plays a defining role. White UHPC (ultra-high performance concrete) is thoughtfully paired with green luxury stone and bronze-toned stainless steel. Textured walls of Bala White stone further enrich the palette, creating a distinctive visual identity that balances cool sophistication with gentle warmth. The iconic Cloud Forest IP—inspired by the classical idiom “Zhi Lan Yu Shu” (symbolizing noble character and flourishing virtue)—is reinterpreted to forge a unique community identity. This design resonates deeply with its locale while exuding a timeless, sophisticated quality.
Spatial planning and functional zoning are executed with equal intention. An innovative “elevated community platform” raises the site about 6.5 meters, creating tranquil sunken courtyards below. Here, the poetic sensibility of classical Jiangnan gardens converges with the natural essence of Zibo’s landscapes, forming a vertically integrated “micro-lifestyle ecosystem.” The approximately 2,000-square-meter Shanghai-style Aesthetic Life Pavilion serves as a hub of shared neighborhood spaces. Complementing this, dedicated all-ages outdoor activity zones are designed according to intergenerational engagement principles, meeting the needs of every age group. Circulation follows a meandering, garden-inspired rhythm, inviting people to wander as if strolling through a serene natural landscape. Sustainability is also integrated into the entire design. A suite of features—including a total heat exchange fresh air system, photovoltaic power generation, recycled concrete masonry, on-site ecological compensation measures, and rainwater harvesting infrastructure—work together to promote environmental stewardship without compromising aesthetics or functionality.

Credits

GTA Design
Yuanpeng Liao
GTA Design
Fuxiang Kao
GTA Design
Jinwei Zhang
GTA Design
Dashuai Li
GTA Design
Qianqian Chao
GTA Design
Bin Jia
GTA Design
Huimin Zhou
GTA Design
Xiangchuan Liu
GTA Design
Bo Liu
GTA Design
Guoqing Zi
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