2026 | Professional

MUSE Design Awards Silver Winner

Next Candy

Entrant Company

MYS GROUP CO., LTD.

Category

Packaging Design - Snacks, Confectionary & Desserts

Client's Name

Country / Region

China

This is a candy blind box named Next Candy.It has two series.One series is the inspiration flavor, using an exclamation mark as the design element, representing a surprising burst of joy in the unknown.The other series is the random flavor, using a question mark as the design element, symbolizing an interesting adventure in the unknown.At the dot positions of the exclamation mark and the question mark,Gently press them, and the box can be pulled out.With the core concept of "Life is like a box of candies. You never know what you're gonna taste next." the "unknown flavor" is emphasized to enhance the sense of surprise, making the product both "interesting" and having a "memory point."

Credits

MYS GROUP CO., LTD.
Zhang Xiao
MYS GROUP CO., LTD.
Ji Mengyao
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