2021 | Professional

MUSE Design Awards Platinum Winner

Globon Sleep Innovation Center

Entrant Company

Storm Design

Category

Interior Design - Exhibits, Pavilions & Exhibitions

Client's Name

Zhejiang Globon Home Furnishing Co., Ltd

Country / Region

China

The designer draws inspiration from the brand, disassembles and combines it into a complete space language, and carves the beauty of the interior architecture. He abandoned the complicated and highly decorative design mode of the traditional sales hall, echoed the soft nature of the down products with the floating cabin at upstairs and downstairs, refused the solidified form interpretion and supposed innovative answers. Between chaos, pluralism and order coexist, and perceptual surprise emerges based on rational arrangement and blends with that.

The form of the whole space extends around the theme of "universe", but its decorative language is quite different from the interstellar elements. The designer adopts the architectural technique to the interior, the irregular geometric lines interweave and separate with each other, the simple white background and black block are connected in series, and the rhythmic beauty of free flow is deduced between layers.

The reception hall on the first floor has no complicated partition, and its transparent semi private layout keeps both open and mysterious. The white LOGO wall visible at the entrance, with the most opportune posture, is waiting for the gentle visit of visitors. The ingenious intervention and application of metal elements break the dullness and blandness, and form a luxurious high-level feeling.

The ceiling uses layers of acrylic flakes to build a continuous streamline shape, creating a dramatic quiet; the spherical device that echoes up and down becomes the focus, and the combination of dynamic and static redefines the sleep scene of contemporary human settlements.

In order to enhance the visual effect of space and the rhythmic sense of experience, the design makes the enterprise exhibition hall into a dark box, introduces a ribbon from the entrance, and extends to the inside indefinitely. It becomes the visiting moving line of the enterprise development process, and gives visitors a light and energetic immersive sensory experience.

The product display area on the second floor abandons the simple form of presentation. The scattered blocks and smart cut-off openings make it more flexible and more vision penetrating.

Credits

Chief Designer/Storm Design
Huafang Wang
Assistant Designer/Storm Design
Jiawei Chen
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