United States   |  2021

MUSE Design Awards Silver Winner

AVISSI Sparkling Rosé Packaging Design

Entrant Company

Affinity Creative Group

Category

Packaging Design

Client's Name

Trinchero Family Estates

Sub-Category

Wine, Beer & Liquor

With the success of the AVISSI Prosecco packaging redesign and the Sparkling Rosé category showing significant growth, the Affinity team was asked to extend the AVISSI brand to a Sparkling Rosé. Various shades of pink were used to capture the essence of this ultra-premium Sparkling Rosé. The goal was to significantly distinguish the packaging from the Prosecco while complementing the new packaging equities. The result is a stunning package that is pretty in pink.

Credits

Affinity Creative Group
Photography
Affinity Creative Group
Packaging Design
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