China   |  2022

MUSE Design Awards Platinum Winner

Tianyuanhui Sales Center

Entrant Company

YHDQ Design

Category

Interior Design

Client's Name

Gemdale group

Sub-Category

Showroom / Exhibit

Tianyuanhui Sales Center is mainly aimed at celebrities in the city, creating a living Center for the nobles in the city. We draw design concepts from architecture and product positioning, continue the original aesthetic temperament, and create a secret environment in the city with international writing, which not only realizes the sales function, but more importantly, immerses the visitors in the aristocratic scene, producing emotional interaction and communication. We use the principle of perspective to create a dream-like art corridor. The sequence of forms emphasizes the noble sense of ceremony. The illusory perspective visual effect blurs the intention of the space, facilitating an empty and ethereal elegant realm, bringing extremely imaginative experience. Arcs roam freely and freely. Based on the pure and pure framework, they constantly appear in the form of overlapping, intertwining and arrangement, blending with space and material to blend the noble and elegant temperament of the architecture.

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