2022 | Professional

MUSE Design Awards Gold Winner

Nanning Wuxiang Mixc Mall

Entrant Company

NEWS-D LIMITED

Category

Architectural Design - Retails, Shops, Department Stores & Mall

Client's Name

China Resources Land

Country / Region

Hong Kong SAR

Let colour light up life

Located at Nanning, the capital city of Guangxi province, China, this retail mall was set up as the family-oriented neighbourhood mall. With restricted footprint and the maximised use of the space, the Mall was designed by function driven as the brief required. To explore the potential of the family-oriented mall, the design was trying to bring the brightness to the areas, where new living district is in making.



The Mall design considered both urban side and residential streetscape. North and south entrances are the main access and the essential showcase of the mall characters. The east side formed the street with adjacent residential blocks to offer more intimate retail space.



centralized retail celebration spaces: Under the efficiency driven requirement, internal spaces were rather compact, the breakthrough methods were to bring in centralized retail public spaces for feature highlights, gathering and celebrations. At the north, the mall spatial was broken down to two scales of the space, the lower part is the commercial and culture events, the upper part is the kid’s wonderland. The retail internal space arrangements offered the all-age friendly destination at this area. The more centralized retail celebration spaces were proved to be effective public spaces.



Multi ground floor approach: Due to the level differences between east and west, there are multi ground floor access to connect different pedestrian flows and offered maximised urban penetration.



Let colour light up life : Colours are always the methods to deliver the happiness, hope and energy, particularly for the family-oriented retail, and when the surrounding new developing residential oriented area is under the way.

The design chose the bright orange colour series, which is believed to bring sense of joy based on psychology study. The series of the orange colours were chosen carefully to make sure the transition smooth.



The retail is to break through the traditional family-oriented mall and wants to deliver more brightness, connectivity and memory for the area.

Credits

NEWS-D LIMITED
chao wu
NEWS-D LIMITED
Jonathan But
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