Italy   |  2022

MUSE Design Awards Silver Winner

Dolomis Trento Doc

Entrant Company

KILLERIDEA

Category

Packaging Design

Client's Name

Dolomis

Sub-Category

Wine, Beer & Liquor

the idea of the whole project is linked to the land on which the vines are born. it is a very rocky terrain and the roots touch the Dolomite rock. hence the name of the project and all the design part of the box and the label. to have a rock-like tactile effect, the label was created by overlapping two layers of paper. on top of the paper, real Dolomia dust was positioned by means of two different screen printing frames. in this way each bottle is a unique piece and the tactile experience is very realistic. The box that encloses the bottle has been made with a particular shape reminiscent of a chipped rock. the paper that covers the box is the same as the label (Manter Ispira Nero mystery). the box is embellished with thick UV paint.

Credits

creative and art direction
killeridea
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