Vertigreens

“Vertigreens” is brand of indoors farming with the modern revolutionary techniques which change the paradigm of traditional farming to sustainable and efficient food production. The main advantage of utilizing vertical farming technologies is the increased crop yield and adaptable to use less water and chemicals, make crops less vulnerable to changes in the climate, and produce more reliable yields.



Having considered the modern and traditional farming techniques comparison, the brand “Vertigreens” has to convey the eminent differentiation through the packaging. The unique packaging is therefore designed to have distinctive look of modern vertical glasshouse. The package comes with the ridges and edges to reflect the real glasshouse and also work as reinforcements. The label on the front is illustrated with graphics of a window showing each vegetable type. When being arranged on the shelf, it will surely and interestingly communicate the modern vertical farming and stand out among other competitors.