2022 | Professional

MUSE Design Awards Silver Winner

Premium Soft Cotton Tissue

Entrant Company

Shenzhen Purcotton Technology Co.,Ltd.

Category

Packaging Design - Baby & Children

Client's Name

Country / Region

China

Premium Soft Cotton Tissue is a set of towel designed for babies. It has many advantages like high quality, non-irritating and antibacterial. The packaging design of this soft towel extends the concept of pure protection, and applies the minimalism to design this vivid and lovely packaging. This packaging can achieve the unity of aesthetics and practicality, providing a broad display space for this high-quality product.

The pattern design of the packaging applies "cotton" as the main image. The cartoon baby sleeps quietly and comfortably on the cotton, like a child enjoying peaceful care. The composition is lovely and adorable, adding an aesthetic enjoyment to the packaging design. At the same time, the animated image of cotton visually displays the raw materials of the product, which also symbolizes the gentle touch and use experience that the product brings to the baby, making it convenient for users to intuitively identify product attributes when purchasing.

Taking into account the objects' preferences, this packaging applies a cute and pretty font. The unconventional fonts have been elaborately designed to create a adorable and lovely visual effect, which will also increase the baby's curiosity about text information, realizing the integration of life elements into early teaching, which is a way for self-awareness in a baby's growth.









Credits

Shenzhen Purcotton Technology Co.,Ltd.
ShiPeng Wang
Shenzhen Purcotton Technology Co.,Ltd.
Yan Chen
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