United Arab Emirates | 2019
Torno Subito, situated within the latest W Hotel upon the Palm Jumeirah Dubai, is a visual celebration for famed World’s number one chef and 3-star Michelin Holder Massimo Bottura. The chef known for passion, creativity and even his quirkiness saw a unique opportunity with this venture, in that he could recreate his childhood memories through intelligent design and an innovative food offering. The brief was simply to realize the sentiment of Massimo having fun. A metaphysical manifestation of beachside days reminiscent of Rimini’s coastal playground in the 1950s/60s - funfilled days enjoying amazing food, drinks and ultimate relaxation. The interiors were to transport you to destinations beyond imagination through an intoxicating reflection of Massimo’s affection with the past. Film was to be an integral expression throughout as inspiration from Fellini films took precedent. The venue was to be a beautiful fusion, bringing together design, food and influences from the golden days into one harmonious offering. Massimo’s “ tradition in evolution” approach to food enticed the design direction to inherit the best of the past and carry it forward to the future, in his desire to create an entirely nostalgic experience. Days of Italian pop culture were to be relived in a bewitching series of pure memoirs, satisfying Dubai’s crave for an authentic experience in its absent nostalgia. An intoxicating narrative of bygone days sets Torno Subito far beyond alternate offerings in the region, elevating the design as one of the most revolutionary in the country.
De-Sign Interior Design Studio
Home Stay / Airbnb
Guru Interior Design Consultant