2022 | Professional

MUSE Design Awards Platinum Winner

IINC WHITE SQUARE

Entrant Company

Fununit Design

Category

Interior Design - Retails, Shops Department Stores & Mall

Client's Name

IINC

Country / Region

China

This project we did is a space design for IINC buyer store. Our jobs include the redesign of the store structures, as well as the decoration design. We had also made multiple installation artwork in the shop.Cities are created by the people who live in, which leads to the fact that every city has their unique identities due to different factors such as inhabitants,geography, climate and so on. Brand builders are the creators of cities, and they provide a unique urban space that invites visitors from all over the world to visit.A city is consisting of "monumental buildings, squares, residences and landscapes". Squares are the most open and inclusive space. Traders, tourists, artists, performers and so on have gathered in the square. Different people meet and communicate in the square, resulting in different stories. The squares of city are just like the buyer shop. They both welcome different brands and buyers or communities from all over the world. And bring their voice and idea all together.That’s why we believe there are some key features of this project that we wanted to achieve in our space design: Voice, convergence, memorial, mystery, ritual, space sculpture. Therefore, we created this "white square".White is the most inclusive color. This pure white space will accept different cultures, different people,and different clothes, and become an open interactive platform. Voice can be heard in the center of the square to show unique individual ideas; We can gather here and look for similar souls.

Credits

Chief designer
Eason Zhu
Hard outfit designer
Chai Erhuan
Hard outfit designer
Huang Yanjun
Hard outfit designer
Wang Zuxin
Hard outfit designer
Lin Zhicheng
Hard outfit designer
Xiaoni Shi
Decorate designer
Chen Lin
Decorate designer
Li Jiajun
Visual Graphic designer
Hu Xiaoxian
Visual Graphic designer
Liu Juntong
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