2023 | Professional
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The Neican & RongBaozhai Liquor is a collaboration between China's Jiugui Liquor CO., Ltd. and China's art collection institution, RongBaozhai. The liquor bottle is made of hand-blown double-layer glass material, with an inner bottle in the shape of a gourd, based on a famous work by Baishi Qi, the most well-known painter and calligrapher in China. The design is free and unrestrained, matching the brand's style. The bottle-within-a-bottle design symbolizes peace, happiness and good luck. The overall design is exquisite, with a round shape inside and a square shape outside.
The packaging is inspired by ancient Chinese books and reflects the artistic style of the ancient East. This work combines the influence of two well-known brands to push Neican Liquor as the top cultural liquor.
By using glass material on the original bottle design, the work reflects international fashion. The hand-made double-layer glass style, with inner and outer forms echoing each other. The golden yellow gourd inner layer is eye-catching and visually stunning.
Through the blessings of modern technology and masterpieces of Chinese traditional paintings, the goal is to create a cultural liquor with a fashionable taste and Oriental flavor, as well as a valuable work of art for collection.
Credits
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CHINA UNIVERSITY OF TECHNOLOGY
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Interior Design - Other Interior Design
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Shanghai Sankeshu Xiaosen New Material Technology Co., Ltd
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Product Design - Textiles / Floor Coverings
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Beijing MadV Technology Co., Ltd.
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Product Design - Smart Home
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Thirty Space Design (Beijing) Co., Ltd
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Interior Design - Residential