JCspotlight

JCspotlight is a direct-selling brand for women’s skin care, the core value of the brand is to deliver women’s beauty and confidence so as to form power.



The concept of the icon derives from the sparkle of spotlight, confident women shine as if starlight, and the sparkle resembles beautiful flower which stands for each distributor and consumer full of glamor. When two flowers decide to combine forces, they radiate bright shine hand in hand, forming a copper coin symbol that represent the promising future our partners create together!



When more people join our cause, our organization will expand continuously, just like a brand totem consisting of continuous pattern, leading to infinite possibilities.



The vision of JCspotlight is to concentrate light, beauty and minds. Through rebranding, we reintegrate the six icons to the public, in the integration process, we reach the cohesion of our team, raising brand awareness and building mutual cultures, reorganizing brand consistency and delivering mutual value.



The package breaks the mold of skincare products, we turn everyday candy jars, wine bottles and CD cases into packages, opening the candy jar package lays skincare capsules inside; skin wash encased in wine bottle, turning the process into something enjoyable; and the facial masks in the CD cases are just like music chapters that you’ll never grow tired of.



On top of the surprising beauty, the overall design of JCspotlight is full of even more surprising creativity.