2023 | Professional

MUSE Design Awards Silver Winner

Life willing gift box packaging design

Entrant Company

Beijing Wuyao Cultural and Creative Co. Ltd.

Category

Packaging Design - Wine, Beer & Liquor

Client's Name

Shede Spirits Co. Ltd.

Country / Region

China

The Chinese short track speed skating team won the first gold medal with incredible cutting-edge technology, and the Olympic athletes from all over the world thoroughly ignited their passion for ice and snow to gallop, leap, and dance in the white and pure ice crystal snow curtain, be triggered at any moment!
Write extreme love with hot blood, and realize the dream of winning glory for the country with the sincere spirit of "willing to fight". The athletes who have honed the sword for ten years have gone through countless hardships. With the unimaginable perseverance and persistence of the world, they explore to break through the limits of human physical ability and fight against the harsh climate of extreme cold. This is the charm of the Winter Olympics! Shede Wine specially launched the "Life Shede Spell 2022 Spring Festival Limited Wine Set", with different Winter Olympics items printed on the five color bottle.

Credits

Original designer
Wu yao
Illustration designer
Zhang yuchen
Graphic designer
Zheng ziyang
Graphic designer
Shi huafeng
3D designer
Liao hao
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