2023 | Professional

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This is a rice wine package that breaks from basic forms such as jar, pot, and bottle by employing a different visual language to illustrate the connotations of wine, people, and rituals. The bottle is in the shape of a grain of rice, full of roundness and delicacy, and it shows an ancient person who is saluting if it is equipped with a bottle cap. This packaging is representative of oriental etiquette, as well as the connotation of oriental aesthetics and oriental wine culture. The packaging is inspired by the primary raw material of rice wine: rice. Incorporating the traditional Chinese poetry and wine culture and courtesy, it is just like the oriental poetry of "enjoying the fresh wine, which is boiling above the stove." This package is a perfect interpretation of ancient Chinese poetry and wine courtesies.
Credits
Entrant Company
SYID School of Design
Category
Product Design - Baby, Kids & Children Products
Entrant Company
Eyeser Interior Design
Category
Interior Design - Living Spaces
Entrant Company
Citrus Communications
Category
Packaging Design - Animals & Pets
Entrant Company
Zhejiang YiLuBa Brand Planning Co., Ltd
Category
Conceptual Design - Exhibition & Events