2023 | Professional

MUSE Design Awards Platinum Winner

SEE MONSTER

Entrant Company

NEWSUBSTANCE

Category

Architectural Design - Public Art & Public Art Installation

Client's Name

Country / Region

United Kingdom

SEE MONSTER was a retired rig from the North Sea, transformed into one of the UK’s largest public art installations to inspire global conversations about reuse, renewables and the great British weather. As a creation of new from old, the regeneration of the rig championed the role of reuse and creativity within our future.



By the Autumn of 2022, having been transformed along its journey, the weather-beaten monster came alive in The Tropicana, Weston-super-Mare, as a manifestation of all it had witnessed along its journey around the turbulent coast. The reawakened entity was a joyous celebration of the great British weather and British eccentricity, presenting a new vision for what the monster could become. As a pioneer towards a greener future, SEE MONSTER explored the concept of inherited structures, be those physical, social, or environmental. What do we do with the structures we inherit? And what actions can they inspire?



The 35-metre-tall structure featured four publicly accessible levels animated by a 10-metre-high waterfall; a slide offering an alternative route through the monster, a kinetic installation forming the monsters’ scales; kinetic wind sculptures; a wild garden of plants and trees; experiments in sustainable energy generation; a seated amphitheatre, and at its base, a broadcast studio.



As the first decommissioned gas platform in the world to be transformed into a major public art installation, SEE MONSTER attracted a multi-generational audience of half a million, from September to November 2022. Taking an existing structure with a previous life and reimagining it as something new was a core narrative thread to the temporary pavilion. The ‘transformation’ of a platform this size and scale proved highly complex from an engineering perspective; to reconfigure a structure that had been designed for a specific purpose into something completely different presented a host of challenges for our team.



From inception to installation this hugely unique project was one of the most challenging, ambitious and innovative design feats to be undertaken in the UK. A world-first project, SEE MONSTER has sparked global conversations around industrial structures and the potential they have for reuse.

Credits

Accessibility Consultant
Dr Amit Patel
Board Member
Dr Ella Gilbert
Board Member
Dr Amélie Kirchgaessner
Board Member
Ivan Black
Board Member / REDHOUSE
Emma-Jane Taylor
Board Member / REDHOUSE
Benjamin Webster
Board Member
Natasha Sayce-Zelem
Board Member
Vinita Marwaha Madill
Board Member / DOSE of SOCIETY
Nii Lartey
Board Member / DOSE of SOCIETY
Ahmed Faid
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