2023 | Professional

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Maral is an artisanal industrial design, which combines led light representing advanced technology, woodworking representing nature, and the interpretation of the masterful technique. It offers freedom in use with its rotation angle that allows managing the light as desired.
The task in the design is to transform the use-value into an aesthetic value with the warmth of natural wood against the hardware placed in technological expansions.
The design gains value with its form that seems to have been drawn in a single move, its gravity-defying balance, and i's patented joint proposed as a symbol of elegance. While the curvilinear form directs the light, it also represents an organic stance created by a natural line.
Thanks to the patented joint, the design offers rotation angles that allow the light to be managed as desired. The mobility provided by an aesthetic joint in use meets the user's different light direction needs.
Credits
Entrant Company
YWA Studio
Category
Interior Design - Living Spaces
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Hefei CHUNJIAODU Brand Consultant Co.,Ltd.
Category
Packaging Design - Rebrand
Entrant Company
Beijing Heque Decoration & Design
Category
Interior Design - Showroom / Exhibit
Entrant Company
Wuxi Duoxiang Space Aesthetic Design Co., Ltd
Category
Interior Design - Commercial