2023 | Professional

MUSE Design Awards Gold Winner

Cubi Traffic Light Visual Timer

Entrant Company

Time Block Education Technology (Tianjin) Co., Ltd

Category

Product Design - Baby, Kids & Children Products

Client's Name

Country / Region

China

Cubi C is a time manager designed for children, which can function as a clock, an alarm clock, a timer (forward or backward counting), etc. and visualize the flow of time. It helps children learn the concept of time, form a sense of order and develop good living habits.

The ringlike progress bar composed of colored sectors, traffic lights of different colors, and the alarm sound, provide an intuitive, clear, all-round solution for children to perceive the fleeting time in dynamic and static as well as visual and auditory ways, arousing a sense of urgency to improve learning and living efficiency.

Another plus point should attribute to the central child’s face that is able to change its expressions at different times or product states. For example, its eyes look at where the progress bar extends, so as to remind children of time; a shy expression with the tongue stuck out when children furtively stop the timing, which suggests disapproval of that behavior. Such a lively and vivid image not only brings the product closer to children, but also assists parents and children in reasonably scheduling learning and relaxation.

Functionally, Cubi C, featuring high portability and adjustable sound volume, is designed with a knob and several buttons to free users from complicated operation: setting time just by turning the knob or pressing the buttons, and beginning timing with one click, thereby satisfying the needs of all learning and living scenarios. Its supporting APP allows for schedule arrangement, time management, incentive interaction and other functions, which helps better plan the time for learning/entertainment/rest and encourages children to make good habits.

Credits

Tony Teng
Bu Jian
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