2023 | Professional

MUSE Design Awards Silver Winner

Haldy Sugarfree Turmeric Mints

Entrant Company

HaldyPlus Nutrition Pte. Ltd. Singapore

Category

Packaging Design - Snacks, Confectionary & Desserts

Client's Name

Push Sharma

Country / Region

Singapore

We are a Singapore SME500 2023 award winning company inspired by the golden goodness of Turmeric. We are focussed on creating a 'Better For You' range of unique, innovative and premium consumer products. Our aim is to provide consumers a tasty, refreshing and convenient way to add the golden goodness of turmeric to boost their daily routine. Our first innovation is Sugarfree Turmeric Mints, which we launched on 1st February 2023. Our mints are packed in a premium, beautifully designed, recyclable ‘Patented’ pack that is sleek and chic. It is smaller in size than a credit card, which makes it compact, but still fits ~40mints per pack. This happens to be the World's First of its kind of breath-mints formulation infused with curcumin extract, that is manufactured in a F.D.A. and B.R.C.G.S. certified facility. The ‘X-Factor’ in Haldy is the Curcumin extract. (i.e principal Bioactive substance in Turmeric) - which makes it a ‘Better For You’ choice versus other commercial mints that are available in the market.

Credits

Founder & CEO, HaldyPlus Nutrition Pte. Ltd. Singapore
Push Sharma
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