2023 | Professional

MUSE Design Awards Silver Winner

TADA Tumbler

Entrant Company

Shanghai Grand Trade Co.,Ltd.

Category

Product Design - Bakeware, Tableware, Drinkware & Cookware

Client's Name

Country / Region

China

With the increase in the number of vehicles, more drivers are drinking beverages inside. Furthermore, environmental issues such as ocean pollution caused by disposable containers are threatening wildlife and human health. In this context, we have developed the TADA tumbler.

The magnetic lid enables one-hand use and clear visibility of open/closed status, enhancing driving safety by allowing users to safely access their drink while keeping their other hand free for driving.

Precisely designed cup body fits various car cup holders while also providing a comfortable grip.

The spill-proof lid ensures worry-free mobility, preventing spills and leaks.

Furthermore, the magnetic structure facilitates easy disassembly, allowing users to thoroughly clean every corner of the cup for impeccable hygiene.

The TADA tumbler enhances the driving experience, allowing users to enjoy their drinks while reducing their carbon footprint. It promotes the use of reusable cups and sustainability in everyday life.

Credits

Design VP
Sharlene Tai
Design Lead
Jikai Bao
Design Lead
Richie Ma
Creative Facilitator
Ko, Cheng-Ruei
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