2023 | Professional
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The design has broken the inherent single brand image of the industry, and accelerated the development of Chengdu's entertainment industry by taking advantage of the contrast between multi scene formats and multi-functional areas. The design takes into account the great dimensions of spatial aesthetics, music, artists, and stage presentation, and reshapes the core gameplay and experience of Chengdu liveparty, creating a truly entertainment product with the original intention of a complete experience for young people.
The store experience path and brand storyline are parallel, breaking through industry traditions and creating a new type of leisure and wellness brand: The physical and mental exhaustion and excessive consumption caused by various pressures are the common living conditions of contemporary urban young people, and most stress relieving leisure activities are also consuming residual energy. Traditional foot bath recuperation may be a new idea for rapid recovery and charging. For a brand new liveparty aimed at young people, the primary task is to break away from consumers' stereotypical impressions of the industry and achieve a differentiated liveparty consumer experience upgrade.
INDARE SPACE, together with the owner, reshaped the consumer experience path for the 3000 square meter storefront, dividing the space into three major areas and telling a story of people healing around different wave spaces.
The quality performance hall revolves around the design concept of the rhythmic beach, creating a top-notch visual effect of rhythmic interpretation. The design of Tinghai private rooms revolves around the concept of private islands, and the private rooms create exclusive and customized social spaces through pure decorative line shapes. The three major theme areas are all centered around design themes that fit the ocean, breaking the product limitations and patterns of boring performances in the industry, allowing every customer to find a space that suits their own temperament, bringing a brand new avant-garde immersive social experience.
Credits
Entrant Company
Waterfrom Design
Category
Interior Design - Exhibits, Pavilions & Exhibitions
Entrant Company
JATO Design International Limited
Category
Architectural Design - Retails, Shops, Department Stores & Mall
Entrant Company
WIT Design&Research
Category
Interior Design - Renovation
Entrant Company
ICOtec LLC
Category
Product Design - Sports Equipments