RESTONIC MATTRESS INTELLIGENT EXPERIENCE HALL

With the upgrading of consumption, the boundaries of marketing models gradually disappear, and the imagination of commercial space is fully opened. RESTONIC American lace mattress, one of the five global mattress brands, was founded in 1938 and has a history of 85 years. I hope to use the update of the brand space to build on the accumulation of the brand and embark on a new journey.

Based on business logic and product attributes, the RESTONIC American Lace Mattress Intelligent Experience Hall focuses on brand identity through diverse thinking and unique design from form to layout, achieving an organic integration of field, brand, and product.

From ancient history to modern Ming, from classical gardens in the East to modern architecture in the West, the shadow of sloping roofs can be seen. As a common architectural language throughout history, sloping roofs are like a unique visual art of architecture. The gently sloping eaves and elegant and symmetrical curves provide a more imaginative presentation for single story buildings. Design extracts classic elements from sloping roofs, using embedded design techniques to recreate the building within the building.

On the other floor, the house is roofed with a roof, and the roof evolved from a side view shaped like a sloping roof of a house. Form and meaning, architecture and interior, all go the same way, and make corresponding emotional responses to product attributes.

The architectural outline is constructed by a high-quality structure, with orderly barriers depicting the changes of light and shadow, transparent and full of rhythm. The space is like a gentle and deep music, bringing people into the emotional experience of the product.

The experience hall is located on the second floor of the home, with the advantage of towering space. The building floor is equipped with a skylight in the atrium, and the clever arrangement of light film and frosted glass makes the skylight unreal and real, making it difficult to distinguish between real and virtual, creating a natural atmosphere that transcends space.