2023 | Professional

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"A Sense of Place" is the first home fragrance line for Rosewood Hotel Group.
It is a depiction of the "art of living" from the perspective of visual elements, design materials and modeling language. Flow and collision act as a deconstruction of living elements and a creative design reconstruction.
The product's modeling language consistently present the "sense of collision" through random and regular geometric elements. Random shapes represent freedom and leisure in life, and the flow of inspiration in the thinking, while regular elements representing the rhythm of modern life and balancing the random elements.
For the product material selection, the marble and glass materials are used to create a "sense of collision". The marble material formed by natural deposition leads the using atmosphere to "nature"; the glass material creates consumers an exquisite ambiance and bring them back to today, the elegant life with Rosewood.
–Elegant, rhythmic line elements connect visual sensations with scents;
–The choice of glass and marble materials creates two scenes of "natural" and "life";
–Random and regular modeling language is the artistic presentation of deconstruction in design.
Credits
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JIAJIAFU Integrated Marketing Communication Co.
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Conceptual Design - Exhibition & Events
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Hangzhou Zhihua Home Technology Co., Ltd
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Product Design - Gaming, AR & VR
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Xianyang Normal University
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Interior Design - Home Stay / Airbnb
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Guangdong Voion Eco Packaging Industrial Co., Ltd.
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Packaging Design - Prepared Food