2023 | Professional

MUSE Design Awards Gold Winner

Melting Away

Entrant Company

Yichen Lu

Category

Fashion Design - Avant-Garde

Client's Name

Country / Region

United States

'Melting away' explores the theme of melting snow, inspired by memories of Yichen's hometown. Having grown up in the northeast of China, the presence of snow has evolved into a poignant symbol representing shifts in mood and atmosphere. Within the concept of melting lies optimism and hope, as the whiteness unveils the vibrant hues of nature. Shedding away heavy layers of winter clothing and taking a long breathe is a liberating ritual. This collection captures the poetics and sensitivity inherent in the perpetual cycle of natural transition and its profound effects on our emotional being.

Through the layering of sheer fabrics and colors, Yichen captures the essence of snow's emptiness and ethereality, accentuated by the interplay of light. The fluidity of melting is expressed through the clasping of structures and dynamic style lines. The artful contours of these garments emerge organically through the meticulous techniques of draping and seaming. Each piece stands as a soft sculpture, devoid of external reinforcements like boning or wire. This intentional choice not only fosters a greater freedom of movement but also enhances the overall comfort and wearability. The vibrant colors are achieved through airbrushing and ice-dying, infusing each piece with an aura of distinctiveness and allure.

Credits

Photographer
Honglin Cai
Model
Dina Kozlovska
Hair&Makeup Artist
Peiling Wu
Lighting Assistant
Yuwen Chen
Styling Assistant
Haozhe Wang
More Gold Winners
Packaging
2023
MUSE Design Awards - SKIN REVIVAL SERIES

Entrant Company

Chengdu Lvenzeya Technology Co., Ltd.

Category

Packaging Design - Beauty & Personal Care

Concept
2023
MUSE Design Awards - Wheel of Music

Entrant Company

Li Yang,Tianjian Gao

Category

Conceptual Design - Media & Music

Packaging
2023
MUSE Design Awards - Extra Melty Mint BPI Packaging Design

Entrant Company

ShinyBay Design

Category

Packaging Design - Snacks, Confectionary & Desserts

Product
2023
MUSE Design Awards - LOTUS Automatic Flash Charging Robot

Entrant Company

Hangzhou Flash Charging New Energy Co.,Ltd

Category

Product Design - Energy Products & Devices