2023 | Professional

MUSE Design Awards Gold Winner

KOLON SPORT OBLI-K JACKET

Entrant Company

Kolon Sport (China) Co., Ltd

Category

Fashion Design - Sportswear

Client's Name

Kolon Sport (China) Co., Ltd

Country / Region

China

Kolon Sport has launched OBLI-K, a tent-inspired camping jacket that offers excellent performance and design aesthetics, allowing camping enthusiasts to embrace nature fully.
The designers chose a 2.5-layer waterproof fabric and all seams taped process to ensure the wearer can easily cope with rainy weather. Combining the back flap and hem rope-tightening design maximises the OBLI-K's water-repellent function. It prevents rainwater from accumulating on the outer layer of the fabric, keeping it lightweight. The diagonal zip at the collar allows for effective ventilation so the wearer always has a dry-wearing experience during camping activities.
In terms of appearance, the oblique line of the camping tent inspires the OBLI-K's iconic cutline. The relaxed, lightweight design ensures the wearer has plenty of freedom of movement while camping. The designers have also cleverly used the evergreen green, the representative colour of the brand's logo, as the main colour scheme. It strengthens the brand's imprint and perfectly fits the camping scene, bringing the wearer closer to nature and enhancing the fun of the outdoor experience.
In addition, OBLI-K pays attention to the design details of the large three-dimensional hand pockets, providing ample storage space for users on their travels.

Credits

Deputy product director/ Kolon Sport (China) Co., Ltd
Yanmei Zhan
Senior Designer/ Kolon Sport (China) Co., Ltd
SHINJEONGHUN
Product Manager/ Kolon Sport (China) Co., Ltd
Yong Meng
Design Director/ Kolon Sport (China) Co., Ltd
JUNGHAENGAH
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