2024 | Professional
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The brand is called "Broken Bridge to Love", which contains the love story of the Cowherd and the Weaver Girl. This is a famous ancient Chinese folk legend. Every year on the seventh day of the seventh lunar month, the Cowherd and the Weaver Girl can meet on the Magpie Bridge. And our "Broken Bridge to Love" brand uses the images of the Cowherd and the Weaver Girl to tell the story of young men and women breaking up due to emotional breakdown, in order to create a breakup emotional wine for young men and women who encounter emotional problems.
The packaging design unfolds with the scene of Cowherd and Weaver Girl standing on the Magpie Bridge, expressed in the form of illustrations. The story depicted in the illustrations is different from the legend that the Cowherd and Weaver Girl met on the Magpie Bridge, but broke up on the Magpie Bridge to represent the breakdown of their relationship. There are a total of 2 cans in a set of products, with the blue cans representing the Cowherd and the red cans representing the Weaver Girl. The two pots are spliced together, which happens to be the scene where the Cowherd and the Weaver Girl break up on the Magpie Bridge.
Credits
Entrant Company
AirMove Urban (Chengdu) Trading Co., Ltd.
Category
Fashion Design - Footwear
Entrant Company
Pano Interior Design Limited
Category
Interior Design - Residential
Entrant Company
2ERO Interior Design
Category
Interior Design - Residential
Entrant Company
Siberian Design Centre
Category
Product Design - Industrial