QíLI perfume

QíLI is an artistic fragrance brand that explores nature and inner nature. The brand means "all things coexist and understand inside", expressing the concept of harmonious symbiosis with nature. The design inspiration comes from the "Round Sky and Square Earth" of oriental culture. "Philosophy, it is the oldest philosophical thought in China. It comes from Zengzi's "Da Dai Li Ji Zeng Zi Tian Yuan" and represents the way of yin and yang. The combination of the two is the balance of yin and yang, the balance of hardness and softness, expressing the concept of harmonious symbiosis with nature. The design combines the "circle" representing sensibility and the "square" representing rationality. The round bottle cap is paired with the square bottle body, square and round, symbolizing the balance of the two inner forces of reason and sensibility. The specific geographical names, longitudes and latitudes on the bottle and outer box represent our journey of natural discovery. We have walked through the Taklimakan Desert in Xinjiang, Namtso Lake in Tibet, and the Gaoligong Primeval Forest in Yunnan. Every arrival is a journey of fragrance discovery. By integrating Eastern philosophy and modern aesthetics, and with its unique and profound design language, it presents consumers with a wonderful fusion of senses and rationality. This not only gives QíLI perfume a unique appearance, but also demonstrates the brand’s infinite expression of fragrance in form.