2024 | Professional

MUSE Design Awards Gold Winner

2023 Pingtung Christmas Festival

Entrant Company

ida Technology Co., Ltd.

Category

Conceptual Design - Exhibition & Events

Client's Name

Pingtung County Government

Country / Region

Taiwan

In 2023, the Pingtung Christmas Festival was themed around creating a dreamy and fantastical atmosphere to help people find the dream power within. The central feature was the Dream Factory, where an adorable bear factory manager crafted everyone's dreams into gifts delivered by Santa Claus worldwide. To make everyone who received the present achieve their dreams, the main attraction was the Dream Factory with a light show at 30-minute intervals, showcasing cute little bears pushing a gift cart and handing out gifts, and a 45-meter Dream Avenue adorned with sparkling gifts and artificial snowflakes were added to the festive charm. The event included 12 themed light displays, and the unique and diverse designs created a joyous Christmas atmosphere in Pingtung Park.

Credits

Design Director
Minnan Chang
Designer
Chongcheng Wu
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