Chongqing Bowchuang BMW 4S Store

111Located in Chongqing, the BMW 4S store boasts an interior design inspired by the natural landscape and culture of this region. It defies conventional spatial aesthetics and moves beyond the space design serving just one purpose, creating an holistic space that encompasses shopping, entertainment, and socializing.

By integrating distinctive features of Chongqing, such as its foggy atmosphere, urban traffic flow planning evocative of a 8D cyberpunk world, ecological forest concept, and karst landform, this interior design creates an interior space characterized by visual depth, dynamic energy, and vibrancy. Drawing inspiration from the unique style of Hongyadong in Chongqing, the atrium has undergone a transformation: the original staircases have been replaced with a lift accompanied by staircases. This change not only optimizes space utilization but also offers customers multiple options to access different floors. Moreover, each floor has been thoughtfully planned with comprehensive functional zones for display, relaxation, and interaction, enhancing the overall customer experience with improved engagement.

Additionally, environmental protection is a key priority in this project. The interior design opts for innovative materials, such as polymer clay, lightweight PU faux stone siding panel, and ultra thin flexible stone veneer, minimizing the demand for natural stone. This approach highlights a dedication to mitigating environmental impact.