2024 | Professional

MUSE Design Awards Platinum Winner

Colourful brushes, stroll along the scene

Entrant Company

FK Create Space Design Decoration Company

Category

Interior Design - Restaurants & Bars

Client's Name

Wowprime Corp. TRUE WOW

Country / Region

The overall design of the brand is based on traditional Korean style, combined with the trendy Y2K style imagery. In order to differentiate itself from Korean brands on the market and strengthen the tone of the new style, colored titanium plated plates are injected for planning. The traditional Korean street material with rough and open/magnetic tiles is used as the base, and the image of lines and the diagonal of the logo itself is added: shadow/diagonal is used to develop the overall spatial structure design.

The seating area will be divided into multiple zones, with the aim of creating a visual highlight of street traffic and increasing the curiosity of passersby. The plan will include the COME TRUE WOW main wall, the Korean tent carriage form transformation extending to the ceiling, the transformation of private vegetable treasure box imagery, and the continuation of lines to showcase the concept of tourism surrounding taste.

The application and color setting of color titanium plated plates need to set more accurate color configuration and proportion for the application of the computer paint baking system. Therefore, there are different proportions to distinguish and design according to the wall and cabinet, creating a sense of difference in different perspectives and experience. As we hope to create more levels of settings in space, we also extend our thinking with Korean street texture materials and use antique mirrors. The mirror naturally produces different textures and the dialogue generated by the set surface materials, and the expression of similar forms and materials forms a strong sense of integrity.

In the overall design, we will establish a more complete material definition and specifications, reduce excessive material waste, and ensure that the remaining materials for each design session can be retained in the factory. In the future, they can be applied to the next session of the same brand. We will also plan the lighting system with an LED lighting environmental control system, with energy-saving and energy-saving as the basic conditions for subsequent maintenance.

Credits

Chief Designer
Shen Hao Ching
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