2024 | Professional

MUSE Design Awards Silver Winner

Snow Breaker S7 Down Jacket

Entrant Company

SNOWFLYING

Category

Fashion Design - Recycle / Sustainable Fashion

Client's Name

Country / Region

China

The S7 series ski down jackets are designed with the core concept of "On the Road," featuring a distinctive long parka-style coat with a fur-trimmed hood. This jacket combines the streamlined aesthetics and functionality of ski wear while seamlessly integrating urban fashion elements. Whether strolling through city streets or adventuring in snowy highlands, the S7 series down jacket effortlessly meets diverse styling needs, providing warmth while showcasing individuality.

The design of the S7 series down jackets is inspired by the breathtaking landscapes along the G219 highway, with a special emphasis on snow white as the primary color. This shade represents the purest color of the snowy terrain and is an essential, versatile piece for everyday winter wear. Building on this foundation, we also employed delicate color transitions, incorporating Sayram Lake's lake blue and the golden-red hues of a Koktokay sunset into the color scheme. The gradient blend of snow white with night black, cocoa sunset pink, and bay blue showcases a unique sense of fashion.

The S7 series down jackets offer exceptional wind and snow resistance due to their superior windproof, waterproof, and abrasion-resistant properties, as well as their excellent insulation in extremely cold weather. These features result from the use of 300D single-fiber thickness and Oxford weave fabric, which provides wind and abrasion resistance while also being quick-drying and easy to maintain. Additionally, the application of DWR (Durable Water Repellent) treatment improves the durability of the waterproofing, enabling the S7 series to withstand extreme weather conditions.

Its unique self-packing design allows the jacket to be transformed into a tote bag in three simple steps, offering excellent portability. The Thermo-Wet Balance breathable structure on the back efficiently resolves issues of overheating, improving overall comfort during travel.

The S7 stands out for its high down fill, with the largest sizes containing up to 300g or more. It not only offers exceptional insulation but also features outstanding durability, capable of withstanding various extreme weather conditions. Moreover, the S7 down jacket by Snow Flying utilizes DWR fluorine-free eco-friendly water-repellent fabric, enhancing the product's durability while reducing environmental impact.

Credits

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