2024 | Professional

MUSE Design Awards Silver Winner

Probiotic Acrylic Light-proof Packaging Bottles

Entrant Company

Koti limited

Category

Packaging Design - Health & Wellness

Client's Name

BraveCare

Country / Region

Hong Kong SAR

The packaging series perfectly meets the demand of probiotics for low-temperature storage, and fully considers the user experience, committed to offering a scientifically reasonable and aesthetically pleasing solution.

Compared with traditional glass bottles, the bottle is made of acrylic that features lower thermal conductivity, and adopts a double-wall design to effectively block outside light and avoid heat exchange, providing an ideal storage environment where probiotics can stably maintain the biological activity. Besides, recyclable acrylic as the main material aligns well with the concept of sustainable development, reflecting the brand’s social responsibility.

To improve the product’ credibility, the bottle clearly lists the ingredients and corresponding amounts on its back. Meanwhile, the outer paper box utilizes a false transparent window to visually display the product; it also abstractly depicts the primary probiotic strain contained in the product and mainly uses a purple tone, which highlights the upscale position and professionalism of the product, further enhancing consumers’ trust in the product.

In addition, the bottle shaping like an inverted cone ensures a good grip, whose combination with the narrowed bottle neck makes it more convenient to unscrew the cap.

Credits

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