2024 | Professional

MUSE Design Awards Gold Winner

VICTOR HYDRAULICS丨 Exhibition Hall

Entrant Company

0103 Interior design

Category

Interior Design - Exhibits, Pavilions & Exhibitions 

Client's Name

VICTOR HYDRAULICS

Country / Region

China

When I received the commission of VICTOR HYDRAULICS' exhibition hall design, I began to think about what kind of materials could be used in the space to unfold the story of VICTOR HYDRAULIC accurately and present its qualities in a meaningful space. I sketched spatial plans and simple shapes and volumes. I thought about their main lines and subordination. I considered movements of the visitors and the dynamics of their experience. I seek to visualize them, to form precise geometries in the space, to define and delimit spatial zones and the interconnectedness of spaces.Impactful forms often convey strong emotions and reflect the character of the space, and can be as powerful as the contemplation we experience in the Egyptian pyramids or Stonehenge in England. I planned a 20-meter long cantilevered block at the entrance of Victor Hydraulics exhibition hall, with only one stress point in the whole block, using a large customized steel structure as the base column of the stress point and the inner structure of the cantilevered block. In the first look, it has strong aggressiveness, which gives the visitors amazement and affirmation, and then it can drive the visitors to think.I decided to use Italian natural travertine and woodgrain stone as the main material of the space. Through natural weathering and corrosion, they both exhibit a unique and complex quality. Travertine textures and holes have been shaped by the power of nature to symbolize the spirit of eternity and resilience. Woodgrain stone is delicate and gentle with lines of grain that are as beautiful as a never-ending poem. Both are highly overlapped with the characters of VICTOR HYDRAULICS.I hope that all the VICTOR HYDRAULICS visitors can clearly perceive its independent character and respect for their self-developed industrial products in the global industry. VICTOR HYDRAULICS and I want visitors to feel the power that has been embedded in VICTOR HYDRAULICS for over 55 years, which is tenacity, dedication, professionalism, and also creativity, innovation, and strong vitality. VICTOR HYDRAULICS corporate exhibition hall should at the same time convey the possibilities of the future.

Credits

Design director
Zhang JunLin
Extension designer
Zhang JingYu
More Gold Winners
Architectural
2024
MUSE Design Awards - Tesseract: Integrated Reconfigurable Autonomous Architecture

Entrant Company

Ying Lin

Category

Architectural Design - Conceptual 

Packaging
2024
MUSE Design Awards - Liang Bai Kai in Red

Entrant Company

Shenzhen Tigerpan Design Co., Ltd.

Category

Packaging Design - Non-Alcoholic Beverages

Lighting
2024
MUSE Design Awards - Inherit Series Downlight

Entrant Company

ZHONGSHAN MLS PROFESSIONAL LIGHTING CO.,LTD

Category

Lighting Design - Downlights

Furniture
2024
MUSE Design Awards - Hairy Crab Sofa

Entrant Company

YUE ZHUO

Category

Furniture Design - Seating & Comfort