2025 | Professional

MUSE Design Awards Platinum Winner

COOL-TA WATER WORLD

Entrant Company

RT Design

Category

Interior Design - Healthcare

Client's Name

Zhejiang Yunhewan Wendu Quancheng Tourism Development Co., Ltd

Country / Region

China

The project features large-scale indoor/outdoor water parks, hot spring resorts, hotels, and commercial districts, with its core positioning as the "strategic anchor of the Shenxianju Tourism Ecosystem." By pioneering an innovative model of "technology-enhanced nature and entertainment-driven wellness," it fills the regional gap in upscale leisure and vacation offerings. Through seamless integration of world-class facilities and localized cultural storytelling, the design team creates instantly shareable viral appeal for social media engagement. Its all-ages product matrix boosts visitor conversion rates and repeat visitation, establishing a culturally grounded yet internationally sophisticated urban destination for recreation, wellness, and immersive tourism experiences. The project's design achieves a multidimensional transformation through "philosophizing sci-fi, technologizing nature, and embedding culture," creating a hybrid space that balances spiritual resonance with functional practicality. Its core concept crystallizes as: "Weaving time and space into a future ritual that reawakens humanity's connection with nature and self-awareness." This approach not only addresses contemporary emotional needs but also prototypes future leisure lifestyles through spatial storytelling. Distinct from conventional counterparts, the project innovates by "reinterpreting nature through sci-fi lenses and narrating stories via spatial design." By constructing an immersive worldview, delivering age-stratified experiences, and upgrading contextualized functionalities, it transcends traditional water park "entertainment hardware stacking" or hotels' "single-theme replication." The result is a pioneering benchmark blending social media-ready appeal, emotional depth, and operational viability—a visionary redefinition of destination experiences. The project's architectural design has been guided by green building principles from its inception. Sustainability extends seamlessly into interior spaces, transcending technical compliance to transform environmental consciousness into tangible experiences through spatial storytelling and visitor engagement. For instance, climate crisis projection installations in zero-gravity zones spark ecological empathy, while sci-fi inspired aquatic environments elevate daily behaviors into ceremonial acts of conservation. This approach moves beyond checkbox environmentalism, redefining ecological value for future cultural tourism projects by making sustainability physically interactive, emotionally resonant, and narratively compelling.

Credits

Chief Designer
Tan Zhibin
Chief Designer
He Zixin
Assistant Designer
Tian Zhihua
Assistant Designer
Peng Song
Assistant Designer
Yu Shuang
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