2025 | Professional
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The EPA1000 gift box design by MegaGold — a premium American fish oil brand — aims to set a new standard in health supplement packaging by merging minimalist aesthetics with innovative functionality. As a pioneering brand specializing in high-purity EPA fish oil, MegaGold builds its products around the breakthrough KD-Pur ® patented technology, partnering with the world's leading raw material suppliers to achieve an industry-leading Omega-3 purity of up to 99% and an EPA purity of up to 98%. The packaging design powerfully reflects the brand's positioning of "third-generation professional-grade" fish oil. Through symbolic elements and minimalist structural language, it weaves a brand narrative that combines a sense of professional authority with human warmth.
Visually, the design distills the essence of purity and trust. The KD-Pür® technology is brought to life through refined graphic storytelling and precision printing techniques, allowing consumers to instantly grasp the product’s scientific credibility and exceptional quality. Functionally, the packaging offers a convenient experience of one-handed opening, while ensuring a secure transport — balancing daily practicality with luxurious gift-worthy presentation.
The design breaks away from the industry's repetitive packaging norms, and this "less-is-more" approach elevates both the technological value and emotional impact of the product.
Credits
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Shih Chien University
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Fashion Design - Student Design
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Ming Chi University of Technology
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Conceptual Design - Green
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Morra Art Studio - Yiqi Tang / Zona Yuechen Guan
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Packaging Design - Wine, Beer & Liquor
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Jingdezhen Ceramic University
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Product Design - Bathroom Fittings / Appliances