2025 | Professional

MUSE Design Awards Silver Winner

MegaGold EPA1000 Gift Box Design

Entrant Company

NMG PHARM LLC

Category

Packaging Design - Health & Wellness

Client's Name

Country / Region

United States

The EPA1000 gift box design by MegaGold — a premium American fish oil brand — aims to set a new standard in health supplement packaging by merging minimalist aesthetics with innovative functionality. As a pioneering brand specializing in high-purity EPA fish oil, MegaGold builds its products around the breakthrough KD-Pur ® patented technology, partnering with the world's leading raw material suppliers to achieve an industry-leading Omega-3 purity of up to 99% and an EPA purity of up to 98%. The packaging design powerfully reflects the brand's positioning of "third-generation professional-grade" fish oil. Through symbolic elements and minimalist structural language, it weaves a brand narrative that combines a sense of professional authority with human warmth.

Visually, the design distills the essence of purity and trust. The KD-Pür® technology is brought to life through refined graphic storytelling and precision printing techniques, allowing consumers to instantly grasp the product’s scientific credibility and exceptional quality. Functionally, the packaging offers a convenient experience of one-handed opening, while ensuring a secure transport — balancing daily practicality with luxurious gift-worthy presentation.

The design breaks away from the industry's repetitive packaging norms, and this "less-is-more" approach elevates both the technological value and emotional impact of the product.

Credits

Quanzhou Zhizhuo Architectural Design Co., Ltd.
XINCHUN YANG
Quanzhou Zhizhuo Architectural Design Co., Ltd.
ZHONGWEI HUANG
Quanzhou Zhizhuo Architectural Design Co., Ltd.
RUIQIANG LIU
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