2025 | Professional
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The PG7 Traveler II targets the common shortcomings of everyday runners in jogging and power control, tackling the challenge of impact with a systematic cushioning solution. It effectively optimizes shock absorption and force transition upon foot-strike. Through synergistic innovation in both its structure and materials, the product makes high-performance cushioning and stable support truly accessible to the average user, allowing more people to experience a professional level of athletic protection. Whether for daily commutes or city jogs, it delivers an all-around "Soft, Stable, Snug, and Breathable" experience, conveying a deep dedication to the health and safety of the everyday runner. Developed over 850 days and 35 rounds of refinement through a joint effort between the Sinopec Materials Lab and ANTA, this innovative midsole sets a new benchmark in shock absorption by optimizing its styrene-butadiene block copolymer structure. It is the first to achieve a G-value (Peak Gravity) of 7.6, surpassing the industry standard of ≥9. This breakthrough allows the shoe to absorb significantly more impact, providing a lighter and safer feel for the everyday runner. Furthermore, the midsole material boasts a 79.1% energy return efficiency and a low-density structure of just 0.14g/cm³, proving that powerful cushioning doesn't have to be heavy or bulky. The PG7 running shoe helps mass consumers in the initial stages of running gain a clear concept for purchasing suitable running shoes by utilizing the definition and application of shock absorption G-value in the midsole, enabling them to buy running shoes that are more suitable for them. The outsole uses A-GRIP, a high-abrasion rubber inspired by the durability of "asphalt-conquering" materials. The widened base provides superior traction and stability across various urban surfaces, ensuring a confident grip even on wet pavement. It's built not just for jogging, but for commuting, walking, and all-day urban exploration. Visually, the PG7 Traveler II draws inspiration from the ripples formed by a droplet hitting water. The flowing lines on the midsole echo the shoe's cushioning structure, artistically representing the dispersion of impact energy.
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Entrant Company
Zhangbin Ji
Category
Interior Design - Home Décor
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W.DESIGN
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Interior Design - Hospitality
Entrant Company
Matrix Design
Category
Interior Design - Commercial
Entrant Company
ProgramSIVE
Category
Lighting Design - Entertainment Lighting