2025 | Professional

MUSE Design Awards Gold Winner

Thor Line

Entrant

LJ International Trade Company  

Category

Transportation Design - Auto Accessories & Interiors 

Client's Name

SMART INTERNATIONAL TRADE CO LTD(1401 21st ST #4343,Sacramento, CA 95811)

Country / Region

United States

The product series is centered on the functional and structural aesthetics. Inspired by the sharp lines of modernist architectural forms and Gothic structures, through the dome shape of the building and the cold linear extension, the geometric elements and three-dimensional lines and surfaces are re-expressed, creating a novel form that combines a sense of power and futurism.
The design transforms architectural mechanics principles such as load-bearing columns and suspension bridges into interior support structures. Drawing on the domes and slender columns of buildings, the combination of dense and sparse three-dimensional facets creates a light, slender and powerful appearance. The vertical line design integrates the concept of industrial sculpture, transforming the structural extension and arrangement into an automotive interior product design that is both aesthetically pleasing and practical. The overall black main color tone intensifies the mysterious and profound technological atmosphere.
The functional design adheres to the "invisible intelligence" principle: three-dimensional lines not only serve as decoration but also undertake the functions of air diversion and mechanical support. The shield-shaped backrest of the chair cover product offers excellent comfort and support, achieving a wrap and air circulation between the human body and the seat.
The visual overall appearance of the floor mat product presents the three-dimensional flowing lines of a "Dark Night Starship", projecting a contour similar to that of a ship. The central shield-like structure is symmetrically arranged through the cut surfaces of the lines, endowing the static details with sufficient tension and a sense of speed. The surface of the material adopts a micro-frosted detail texture, making the design of the floor mat product more characteristic of industrial technology products.
The auxiliary structure at the handle of the steering wheel cover adopts a symmetrical layout and still uses a gradient line and surface arrangement. While providing a functional experience, it also meets users' psychological needs to pursue self-expression and showcase their style.
The entire series of designs expresses the concept of "functionalization of architectural structure", innovatively defining the style aesthetics and functional regeneration of automotive interior accessories.

Credits

Arnold Ying
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