2025 | Professional

MUSE Design Awards Silver Winner

AUPRES 2024 version store design

Entrant Company

SHISEIDO China Co.,Ltd.

Category

Interior Design - Retails, Shops, Department Stores & Mall

Client's Name

Country / Region

The purpose of the AUPRES store design is to extend the brand concept of 'Researching Technology, Winning Time' to the offline store experience. We hope to create a sustainable experiential space with a strong sense of scientific aesthetics, so that each customer can feel the technical craftsmanship of AUPRES, be pampered in a warm and professional manner, and revive the inner vitality of each customer through the power of design.

Credits

Executive creative director/SHISEIDO China Co.,Ltd.
Yu Miura
Creative director/SHISEIDO China Co.,Ltd.
Yoshiyasu Hiraoka
Space creative director/SHISEIDO China Co.,Ltd.
Zhengping Zhao
Designer/SHISEIDO China Co.,Ltd.
Yiling Liang
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