2025 | Professional

MUSE Design Awards Gold Winner

DREAME CES 2025

Entrant Company

EXPO-ONE (BEIJING) INTERNATIONAL EXHIBITION CO., LTD.

Category

Interior Design - Showroom / Exhibit

Client's Name

Country / Region

China

The DREAME CES 2025 booth centers around the theme of "Empower Your Dream Life", creating an immersive, high-tech space that combines futurism and humanistic care. The booth boasts a "Stellar Exploration Capsule"-inspired architecture, with a primary black tone and dynamic light strips to visualize technologies such as high-speed motors and superior cleaning, bringing a strong sense of futuristic technology.
The booth features an open-plan layout that offers visitors personalized touring routes to enhance their engagement and exploration. Through product demonstrations in realistic usage scenarios, the booth makes visitors feel as if they were stepping into a real home space, allowing them to intuitively experience the efficiency and convenience brought by smart cleaning devices.
The booth adopts a cross-category matrix to display DREAME's smart devices, presenting its multi-device collaboration ecosystem. It builds a "Full-Environment Sensing Network" that connects sensors of various devices such as vacuum robots, air purifiers, window-cleaning robots, and dehumidifiers, establishing a dynamic environmental response mechanism. Notably, simulated American-style homes and swimming pools are set to demonstrate innovative solutions to cleaning pain points in the North American region. For instance, the booth exhibits how the dehumidifier and vacuum robot collaborate in the humid environment surrounding the swimming pool. The scenario-based display approach enables visitors to intuitively grasp the products' performance highlights and smart collaboration advantages.
All products displayed at the booth apply low-power standby technology, effectively reducing energy consumption. The booth utilizes modular structures for quick assembly and disassembly as well as circular use, contributing to reduced resource waste.

Credits

Zhang Yi
Zhang Na
Chen Yiwen
Geng Yuying
Wang Binbin
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