2025 | Professional

MUSE Design Awards Silver Winner

The Scent of Chiayi Orange Blossoms

Entrant Company

Perfume Papa Magic Lab Co., Ltd.

Category

Product Design - Beauty & Cosmetic Products

Client's Name

Private Client

Country / Region

Taiwan

A tribute to the land. A daughter’s quiet devotion.
Spring in Chiayi arrives not with fanfare, but with a whisper.
It begins when the first orange blossom opens quietly on an old tree at the edge of the field.
Its scent lingers in the morning mist, delicate and bright, like a memory returning home.
She was born among these trees, a farmer’s daughter raised in groves where her parents worked in rhythm with the seasons.
Each year she waited for the fruit, watching the harvest bend her parents’ backs a little more.
One spring, she looked up and saw the canopy in full bloom.
In that moment, she understood that perhaps the flowers, not the fruit, held the promise of change.
She chose the blossoms.
She chose to gather fragrance rather than labor, to lift instead of carry.
Each bloom became an offering, a quiet act of care for the hands that once held her.
Then came the Perfume Papa, a maker who listens to the language of time and plants.
Together, in the stillness before dawn, they stepped into the orchard and picked each flower by hand.
No heat. No pressure. No additives.
Only the essence, kept whole.
What emerged was not a composition, but a quiet distillation.
A fragrance shaped by patience, place, and love.
It opens with notes of orange blossom and bergamot,
bright and crystalline like morning light through open windows.
Its heart reveals honeysuckle and green leaves, soft and familiar as a mother’s voice.
The base settles into white woods and sun-cured citrus peel,
warm, steady, and quietly enduring.
This is not a perfume meant to impress.
It is a gesture.
A way to honor labor with grace,
to preserve a fleeting season,
and to express gratitude without words.
As Perfume Papa once said,
“Scent is more than aroma. It is the earth’s gift, and a reflection of the heart.”
This fragrance is both.
It was born of Chiayi’s fields and of a daughter’s wish to carry her family’s story in bloom.

Credits

Eagle Innovation International Co., Ltd.
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