2025 | Professional

MUSE Design Awards Gold Winner

Aromal Geometry Fragrance Packaging Design

Entrant

Zige Deng (Central South University of Forestry&Technology) / QingJin Gan

Category

Packaging Design - Cosmetics & Fragrance

Client's Name

Country / Region

China

The Aromal Geometry series draws inspiration from the lightness and versatility of geometric forms, reflecting the modern youth’s pursuit of freedom and composure in life. Through a visual language of geometry, the design reinterprets the sensory experience of fragrance, transforming abstract shapes into tangible symbols where the rhythm of form resonates with the flow of scent. Guided by aroma, each fragrance becomes a vessel for emotions and time, allowing the mind to return to purity and tranquility.
The packaging design centers on the contrast between sphere and cube, expressing a harmony between rationality and emotion. The rounded cap embodies softness and inclusiveness, while the square bottle conveys balance and order; together, they create a refined visual tension. A palette of vivid pinks, greens, yellows, and purples forms a bright, rhythmic composition, where geometric interplay and layering lend each fragrance its own distinctive personality and emotional tone.
Aromal Geometry articulates a contemporary vision of fragrance through minimalist form and tactile precision. By merging scent, sight, and touch into one immersive experience, it encourages a mindful pause in the everyday—an invitation to rediscover oneself within gentle moments of serenity and delight, turning each encounter with scent into a quiet journey of the soul.

Credits

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