2025 | Professional

MUSE Design Awards Silver Winner

Dosage design of By-Health

Entrant

Shenzhen Tigerpan Design Co., Ltd.

Category

Packaging Design - Dairy, Spices, Oils, Sauces & Condiments

Client's Name

Guangdong By-Health Biotechnology Co.,Ltd.

Country / Region

China

BY-HEALTH’s new packaging addresses long-standing issues of poor readability—especially for elderly users or those with impaired vision. Rooted in real-life usage, the design introduces a square-shaped Daily Dosage indicator that clearly displays frequency and amount using large fonts and high-contrast blocks.
The layout is optimized with increased font size, bold weights, and clear spacing for better clarity. Even in low light or from a distance, dosage details are easy to recognize—no bottle rotation required. This visual system runs consistently across the product line, reinforcing brand identity and ease of navigation.
This is more than a visual refresh; it’s a functional improvement. The dosage block allows users to grasp instructions at a glance, reducing misuse risks and improving everyday confidence in health routines.
In a cluttered supplement market, the strategy sets BY-HEALTH apart. By prioritizing information readability, the brand communicates human-centered care, transforming packaging into a meaningful wellness tool that builds trust and usability.

Credits

Shenzhen TigerPan Design Lab.
TigerPan
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