2025 | Professional

MUSE Design Awards Gold Winner

Shan-Shin Taiwanese Cuisine

Entrant Company

Trangday Interior Design

Category

Interior Design - Restaurants & Bars

Client's Name

Shan-Shin

Country / Region

Taiwan

Shan-Shin challenges the perception of the traditional Taiwanese restaurant, trading the typical boisterous, brightly-lit hall for an atmosphere of refined, contemporary elegance. Tasked with rebranding a celebrated 10-year-old establishment for its flagship location in a luxury mall, the design needed to reflect its award-winning chef—the youngest among Taiwan’s top masters. The goal was to craft a sophisticated identity that was distinctly his own, breaking free from convention to attract a new generation of diners.
The design is a modern interpretation of the Chinese concept of "reunion" (團圓). While traditional round tables are present, the heart of the space features a serpentine arrangement of custom elliptical tables. This flowing form offers unparalleled flexibility, gracefully accommodating intimate dinners for two as well as larger family gatherings, ensuring no guest feels the awkwardness of an empty seat. The floor plan is strategically zoned, with flexible partitions and private rooms that can merge into a grand banquet hall, allowing the restaurant to adapt its scale for peak and off-peak hours without sacrificing ambiance.
A rich, curated palette of auspicious red, deep green, and vibrant orange is elevated by brushed gold accents, creating a visual identity that is both luxurious and unique. Seamless curves, achieved with Italian plaster, and partitions of "Silver Wave" patterned glass create a sense of fluid separation, eschewing cliché for modern elegance.
Lighting is paramount in defining the experience. Each table is treated as a stage, with a dedicated downlight focusing attention on the cuisine and company, while ambient lighting remains subdued. This creates intimate pockets of space within the larger open plan, giving every table a sense of privacy and occasion. Shan-Shin successfully redefines its brand, proving that heritage cuisine can thrive in a high-fashion, design-forward environment.

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