China   |  2021

MUSE Design Awards Platinum Winner

Bluetown Buffalo

Entrant Company

B·Y Design

Category

Interior Design

Client's Name

Jiangxi Gaoan Bafuluo Ecological Valley Co.,Ltd

Sub-Category

Commercial

Based on the dream of poetically pastoral eclogue and the exploration and love of nature, the design integrates nature, humanities, art and fun. Urban youth can realize their living ideals by starting the journey of returning to themselves. The whole project combines the poetic Jiangnan with the cultural spirit of localization and the agricultural culture of Jiangxi with the history of thousands of years, so that restores the primitive village form to the maximum extent. In the poetically pastoral life here, there are fields, lakes, tea gardens and forests which form a variety of settlements surrounded by organic vegetable gardens and orchards. "Muxin Valley" Living Experience Hall not only is a sales office, but also is designed to create a new pattern where people can have the immersive experience of the future farming-studying life. With the theme of "Art of Living Museum", it creates a garden shared by the community, in order to make life in emerging small towns more convenient and colorful. There are bookstores, cakes, convenience stores, breakfast shops and so on around it, so that people enjoy coffee, leisure time, parent-child activities, reading and socializing here. The designer integrates modern aesthetics with traditional originality, incorporates the outdoor landscape into the interior with an open attitude, in order to create a comfortable and pleasant space with artistic air and vitality. As a result, the whole sales office is full of "pastoral beauty and eastern poetry". The designer used a tree in Buffalo, which is the spiritual tree of the brand, to develop the entire design of the sales office. From a distance, the tree is like a mountain standing on the plain, growing silently with a sense of solemn awe. It is like a kind of quiet power that makes people resonate with nature. When the sunshine pass through the cracks of the leaves, and the children laugh and circle around it, it accompanies people to grow up with warmth and hope.

Credits

Chief Designer/B·Y Design
Guobiao Cao
Photographer
Song Ye
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