2021 | Professional

MUSE Design Awards Silver Winner

Amoeba Organic Rice Wine

Entrant

Hangzhou SHM Cultural Creative Co., Ltd

Category

Packaging Design - Wine, Beer & Liquor

Client's Name

Sun Signs System Co., Ltd Hangzhou

Country / Region

China

About The Entry

Amoeba Organic Rice Wine integrates the philosophy of life with the concept of nature. As for the "Amoeba culture", wine is used as a medium to realize the integration of soul. This is where we started our creative idea. "The six endeavors" written with "SuMo" of the Chinese calligraphy present a simple and dynamic design. In this way, a plain but smart truth brings out a fresh and elegant beauty when rice wine is involved. People are drawn closer to each other while drinking this wine.

Credits

Project Director
JUNLONG WU
Design Director
XIAOHUA WU
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