China   |  2019

1573&Australian Open Pre-mixed wine

Entrant Company

D+ Creative limited

Category

Packaging Design

Client's Name

Luzhou Laojiao Company

Sub-Category

Wine, Beer & Liquor

The product is sold in the Australian Open. The designer applies the role of Wukong in the famous Chinese novel Journey to the West to the design. The figure uses positive and negative forms to form the shape of the wine cup ingeniously. The shape is unique, colorful and symbolic. It has a strong visual impact. The combination of East and West is very creative.

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