2021 | Professional

MUSE Design Awards Silver Winner

Good Trouble by In Good Taste Wines

Entrant Company

In Good Taste Wines

Category

Packaging Design - Wine, Beer & Liquor

Client's Name

Country / Region

United States

“Good Trouble” trouble was inspired by a famous quote from the late John Lewis. The imagery is of the Selma to Montgomery marches through the Edmund Pettus bridge, which named after a confederate general and KKK member. However, we replaced the original name of the bridge with “JL”, paying homage to John Lewis. All profits from this brand go to The Roots Fund, a non profit providing wine scholarships, mentorships and job placement to members of the black, Latinx and indigenous community.



All bottles by In Good Taste are in our patented single serving 6oz bottles.

Credits

In Good Taste Wines
Solomon Reda
Freelancer/Graphic Designer
Emily Cincebeaux Quackenbush
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