Yellow Crane Tower coffee

Entrant Company

Wuhan SANBU brand design Co., Ltd（武汉叁布品牌设计）

Category

Packaging Design - Other Packaging Design

Client's Name

Wuhan Yellow Crane Tower Park Management Office

Country / Region

China

By shaping the era background of the Republic of China, this paper solves the contradiction between the Yellow Crane Tower, a traditional Chinese cultural landmark, and coffee, an imported product, conveys the prosperity and era mark of a city from the perspective of consumers, and sublimates coffee to the height of life art.