China   |  2022

MUSE Design Awards Silver Winner

Cidian

Entrant Company

Shenzhen Excel Brand Design ConsuItant CO. , Ltd.

Category

Packaging Design

Client's Name

Cidian

Sub-Category

Wine, Beer & Liquor

Dictionary-Positioning high-end sauce wine. Around the conceptual design of the "dictionary", its book structure interprets the long history of liquor, and rich detailed elements are combined and constructed to convey beautiful meaning and typical oriental aesthetics. From the icon to the overall visual presentation, a large number of Chinese elements are used, which contains the broad mind and wisdom of the Chinese nation, and is quiet and eternal. The flying jade rabbits, the gilded text patterns, the sharp contrast between minimalism and complexity, give a distinct layer and unique aesthetic rhythm.

Credits

Designer
Kuanfu Wu
More Silver Winners
Interior
Taiwan
MUSE Design Awards - Happy Family
2022

Entrant Company

Zay design

Sub Category

Living Spaces

Concept
Taiwan
MUSE Design Awards - Taiwan Landscape Project
2022

Entrant Company

National Taipei University of Technology

Sub Category

3D Printed

Product
Italy
MUSE Design Awards - Gamma
2022

Entrant Company

TAPIS ROUGE

Sub Category

Textiles / Floor Coverings

Interior
Taiwan
MUSE Design Awards - Irises
2022

Entrant Company

Chang Design

Sub Category

Residential