China   |  2022

MUSE Design Awards Silver Winner

Xin Jiang · the Dream Journey

Entrant Company

Luolai Lifestyle Technology Co., LTD

Category

Product Design

Client's Name

Luolai Lifestyle Technology Co., LTD

Sub-Category

Textiles / Floor Coverings

Sweet Dream in Xinjiang is a collection of home textile sets designed with features of Xinjiang Uygur Autonomous Region, China as its core elements. This collection featuring regional ethnic cultural characteristics is presented in a modern way after exploring the regional characteristics of Xinjiang and interpreting the link between humans and nature. The symbolic elements of Sayram Lake, Tianshan Grand Canyon, and Kashgar's Old City in Xinjiang, the three most representative natural landscapes in Xinjiang, have been interpreted with abstract patterns and hues respectively. As a result, three kinds of bedding sets with corresponding styles are created: "Star River Ripple", "Kyzylia" and "Dream Traveller", which enable consumers to immerse into a night like sleeping in beautiful Xinjiang. Sweet Dream in Xinjiang collection is made of premium long-staple cotton with good leak resistance, breathability, and heat retention effect, which is suitable for all ages. Meanwhile, this elegant and beautiful collection meets the demands of targeted consumers and adds more grace to the home space, which also expresses the artistic and unique Chinese national culture to the world.

Credits

designer
Pengyu Zhu
designer
Dandan Hu
designer
Liqiu Tao
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